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Try the PropFuel Experience
In under 5 minutes, see exactly how PropFuel works. Provide your email below and pretend you're a member of our Association of Awesome Associations (AAA for short). Then check your email to get started.
In under 5 minutes, see exactly how PropFuel works. Provide your email below and pretend you're a member of our Association of Awesome Associations (AAA for short). Then check your email to get started.
Historically, a duct-taped combination of surveys, email marketing platforms and human interaction were required for associations to engage in two-way communication with individual members.
As a result, many associations have stuck to outbound communications - broadcasting to members about the association instead of asking individuals what they need and want - and missing out on valuable context in the process. Long term, this strategy results in missed opportunities for revenue and deeper engagement.
Our Voice of the Member e-book introduces the concept of Voice of the Member, which is part of the PropFuel engagement process: Ask, Capture and Act. Capturing the voice of each member tells you what your members are doing and what they need and want in real-time. No longer is there a need for guesswork based on what they purchased or clicked on in the past.
