PropFuel associations are experiencing deeper engagement, increased membership and revenue by starting conversations with members, at scale.
Explore our ebooks and case studies below to begin your shift toward more human-like engagement with your current and future members.
Explore how PIHRA reduced staff time required on renewals, increased renewals prior to lapse, and gained a better understanding of individual members to elevate the membership renewal process overall.
Read StoryDiscover how NACUBO dramatically increased its email response rate using PropFuel's profile-building campaigns. Learn the importance of accurate data, reducing missed renewal notices, and asking the right questions to boost member engagement.
Read StoryThe American Academy of Pediatrics (AAP) uses PropFuel to transform member interactions into opportunities to win back lapsed members.
Read StoryHow Special Libraries Association Won Back Members by Asking a Few Simple Questions. If you've ever felt like winning back lapsed members is low hanging revenue fruit for your association, you're correct!
Read StoryIn our first “Fireside Fuel” – a video conversation to highlight PropFuel client successes – Lili Arguello from PIHRA joins PropFuel team members, Ashley Wucher, Client Success Manager and Brianne Wheeler, Director of Marketing, for a conversation around two campaigns that solved data challenges and enabled PIHRA to take immediate action.
Read StorySpecial Libraries Association (SLA) had two common association challenges to solve: connecting with 700 new members in an individualized way and re-engaging 4,500 lapsed members to encourage renewal. What strategy would they use to accomplish their goals and generate dues revenue?
Read StoryNYACP used their innovative quiz campaign as a weekly member educational opportunity and reinforcement of the association's value. How did this tactic affect member satisfaction and the organization's Net Promoter Score?
Read StoryMissouri State Teachers Association is using PropFuel to generate revenue, ensure members don’t slip through the cracks and gain new information directly from the Voice of the Member.
Read StoryHow are you capturing the voice of the member as part of your pre- and post-conference communications? Take an idea from Amazon's EMEA (Europe, Middle East & Africa) Consumer Talent Acquisition Team: they partnered with Matchbox Virtual Media & PropFuel to create a virtual event experience that felt personal for 200+ team members.
Read StoryInternational Technology Law Association realized they had the opportunity to engage 1,300 nonmember webinar registrants with the intent of converting them to paid members. How did they do it?
Read StoryInfusion Nurses Society is an international nonprofit organization representing infusion nurses and other clinicians in the specialty practice of infusion therapy. The association is invested in understanding and learning about each member on a personal level. To get started, they utilized PropFuel for two innovative campaigns: one to explore Diversity, Equity and Inclusion (DEI) challenges, and the other gather accurate member profile data for improved future engagement.
Read StoryIn summer 2020, Hospitality Sales and Marketing Association International realized it had an opportunity to win back over 700 lapsed members. In an industry particularly hard-hit by COVID-19, how could they go about it while being sensitive to the realities of their members?
Read StoryPropFuel Doubles New Member Count Over Traditional Marketing in A/B TestDiscover what happened when one association did a 3-month experiment to determine which method of post- trial communications would result in more conversions: their existing email software or PropFuel.
Read StoryWhat questions should you ask your members to engage them in new ways? Get more than 100 ideas in the ebook!
Read StoryOur Voice of the Member e-book introduces the concept of Voice of the Member, which is part of the PropFuel engagement process: Ask, Capture and Act. Capturing the voice of each member tells you what your members are doing and what they need and want in real-time. No longer is there a need for guesswork based on what they purchased or clicked on in the past.
Read StoryStuck on how to get your members to act? Discover the conversational engagement approach!
Read StoryDiscover how the American Society of Association Executives starts conversations with members to understand immediate needs, discover member intent and get members to act.
Read StoryHow can associations keep student members engaged as they step into their careers? Learn key tactics like using personalized engagement methods and offering meaningful career support to create lasting connections. See how associations can meet student members where they are, ensuring a smooth transition into professional roles and fostering loyalty for years to come.
Read StoryWe recently rolled out some AI-mazing new features that use AI to boost your workflow and creativity when creating campaigns in PropFuel. From generating engaging text to streamlining your template management, these updates are all about simplifying your workflow and making your campaigns shine. Discover how the new AI-powered features can transform your approach to campaign creation and communication.
Read StoryOver the past year, AI has been a hot topic, with people deciding how much to invest in learning and utilizing it. AI is most commonly seen in tools like ChatGPT or new apps using similar technologies. While these apps are fun, AI's main impact will be in enhancing existing tools we use daily, such as AMS, marketing automation systems, Canva, Microsoft products, and PropFuel. For PropFuel users, the magic wand icon indicates AI integration, helping with tasks like creating campaigns, email content, or subject lines. The takeaway is that AI will seamlessly integrate into everyday tools, so there's no need to stress about adopting it—just keep an eye out for the magic wand.
Read StoryMember-based organizations face a common challenge: keeping their members engaged and retaining them year after year. A significant part of addressing this challenge involves winning back those who have lapsed. The reasons behind a member's decision not to renew can vary widely, from a perceived lack of value to simply forgetting to renew. PropFuel, a conversational engagement platform for email and SMS engagement, offers a unique approach to not only understand why members lapse but also how to win them back effectively.
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