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Renewals Reinvented: Leveraging Member Insights for Greater Retention

Dave Will

Heather Martinek

Jacqueline Padilla

August 20, 2024

Summary

At the heart of your membership marketing plan lies your renewal strategy. Often times, this strategy consists of multiple touch points using various channels that you've come to rely on year after year after year.

But each year, membership needs and preferences change, which means you might be missing members by doing things the way you always have.

Watch to learn how one association leveraged a new approach to their renewal process that helped them gain more insights from their members and increase retention. 

Whether you’re looking to improve retention rates, increase engagement, or simply refresh your renewal strategy, this webinar will equip you with the insights and tools to reimagine your renewal process with member insights.