This super fun video demonstrates what can be done by taking lots of pieces of information and putting it together... in this case to make music.

https://www.youtube.com/watch?v=JGbdaNO7uqI&feature=youtu.be

We can have this much fun too... but we're going to collect information about our members over a long period of time and instead of creating a song with no purpose, we're going to create a beautiful relationship with your members.

Think of this as "progressive profiling". Or another phrase I've come to appreciate is "conversation marketing". By sending out questions periodically, to a specific group of people, with the intent of starting a dialog, or learning more about them, or perhaps even just creating a channel for them to communicate, you will foster a stronger relationship with the thousands of members your communicating with every day.

Associations are good at relationships, but it's really hard to scale that skill. With a feedback automation platform, like PropFuel, it's a lot easier.

So just like this person collected words from her VLOG posts over a long period of time and glued them together to make a song, you too can capture feedback from your members over a long period of time to create a stronger relationship.

I'd love to show you how PropFuel can help you create more dynamic relationships by asking questions on a continuous basis, giving your constituents a voice, and therefore getting them more involved in the member experience. Set up a time to see a demo with me.